Mozilla, the nonprofit that develops the Firefox web browser, has been hit with a complaint by European Union privacy rights group noyb, which accuses it of violating the bloc’s General Data ...

Tired of ad blockers, cookie deprecation, and opt-outs undermining your marketing efforts? You may be investigating server-side tracking as a way to grow your access to data. Server-side tracking can ...

Private browsing has become a default reflex for anyone who feels watched online, a single click that promises to make ...

In a material development that will likely have a big impact on online business models, Google is no longer proposing to deprecate third-party tracking cookies in its Chrome browser. Instead, it ...

Google had planned to kill Chrome’s devilish little tracking cookies by now. But that hasn’t happened; it has been hit by delay after delay. Google’s latest update suggests—but does not assure—that so ...

Consent asymmetry and “opt-out hurdles” are drawing fines. The compliance gap is technical, not legal language.

Learn about sneaky browser tracking tricks and key browser tracking prevention tips for online privacy 2025—stay ahead with internet safety tips. Pixabay, Simon Browser tracking remains both a ...

Forbes contributors publish independent expert analyses and insights. Zak Doffman writes about security, surveillance and privacy. Republished on February 8th with new analysis into Google’s tracking ...

Google has an announcement today: It’s not going to do something it has thought about, and tinkered with, for quite some time. Most people who just use the Chrome browser, rather than develop for it ...

Countless hours are being spent categorizing cookies and other tracking technologies to work with consent management platforms, part of a purpose-built industry aiming to help companies deal with the ...

Google will not make any to changes to how third-party cookies work on the Chrome browser at all. Anthony Chavez, Google VP for Privacy Sandbox, has announced that ...

Microsoft unlawfully tracked a child’s device with cookies, sparking outrage over privacy and consent.